Gas Station LED Signs

10 Reasons To Upgrade To Gas Station LED Signs

Your gas station requires a variety of signs for your exterior, windows, and interior. With so many signage needs to consider, upgrading to LED gas station signs is the way to go. The plethora of benefits range from lower overhead cost, to minimal maintenance, and less time changing your signs manually. Here are 10 reasons why you will benefit when you upgrade from your current fluorescent and incandescent signage

1. Stand Out In The Night's Sky

It doesn't matter the time of day, your signage must be bright, but this is even more important at night. You already have a logo with vibrant colors, but the color quality and brightness of your new LED sign will be visible from the highway or at least several blocks further than your current signage. At the very least, order new signs for both your logo and pricing. While you're at it, order gas price LED signs to ensure that your pricing is visible from all four directions.

2. Update Pricing With Ease

You invest a significant amount of labor hours swapping out your gas station prices, which sometimes changes twice per day. Eliminate the hassle of changing your signs manually with a new LED lighted gas sign! With easy and intuitive software, gas prices can be updated electronically from indoors. Not to worry as your new electric signs are weatherproof and will hold up in cold, rain, snow, and even ice. So as mentioned above, you can have more than one or two pricing signs.

3. Create Multi-Purpose Signage

Your current electric signs are great, but they limit you to a singular display. With your new digital alternatives, you can create multi-purpose signs that alternate between a variety of images and messages. This is exciting news as a gas station owner as space is tight and you typically don't have room for traditional marketing POP. Now you can place a lighted gas sign anywhere inside or outside of your gas station for marketing, promotions, sharing videos, community engagement, and more. This includes placing signs in strategic off-site locations, like at an off-ramp to let drivers know how far away your gas station is.

4. At Pump Engagement

Your new LED gas station signs can be ordered in a variety of sizes, including miniature signs that you can place at the cash register while customers wait in line to pay. You can also use them as gas pump display signs to engage clients while they pump their gas. The sky is the limit here, but be sure to post relevant information. For gas pump displays, share local fun facts, how to get back on the highway, seasonal driving tips, sales, promotions, weather, time, date, and more.

5. Up-sell and Cross-Sell

Filling up the tank is the top priority but many of your customers will pop in the gas station to grab drinks and snacks. These add-ons are a large part of your revenue stream. Alert customers to what's inside and what is on sale with your window and exterior signage. Your cashier must still pursue up-sells, but your gas station LED signs alone can increase sales by up to 30%. This includes other on-site services such as car wash, automotive services, vacuum cleaners, and more.

6. Scrolling Signage

Your new tri-color or multi-color Gas Station LED Signs can be placed everywhere. Place a large scrolling sign outside as stacked signage. The top sign can be your logo, the second sign can share pricing, and the bottom sign can be a custom scrolling message—like Happy Holidays or a quote of the day. Place medium-sized scrolling signs in your gas station window to highlight sales of the day or to remind customers that you sell Lottery tickets. Wall space is limited in your gas station but consider placing a scrolling sign up high above your merchandise racks for further sales, promotion, and engagement. Teach your team to change and update your LED gas station signs any time of day with easy and intuitive software.

7. Highlight Your Loyalty And Rewards Program

Whether it's your at pump sign, window signs, or interior gas station signs—be sure to share your loyalty and rewards programs. This could be the credit card company or gas-station credit card you are advertising or your proprietary points-based loyalty and reward program. Be sure to highlight the benefits such as low interest rates or the savings to look forward to once enough points are earned.

8. Local Advertisements

Look for ways to monetize your sign and create a lucrative new revenue stream. This might include a cross-promotion to let customers know that they can get $5 off their car wash with a same-day gas station receipt. You can all so sell advertising spots for nearby restaurants, hotels, and businesses. This could be their sales and promotions or directions of how to get there, which is helpful if you are an off-ramp station with a lot of long-distance drivers. In addition to nearby businesses, you could sell ad spots or gift ad spots for local community events, non-profits, and schools.

9. Decrease Energy Costs

Not only do you have more signs than the average business, but your gas station LED signs must be operational 24 hours a day. This means that your operating costs are high, but they will drop significantly when you switch from incandescent and fluorescent to LED signs, which are 80% more energy efficient. This means you may want to add more than one new sign! Also, your new sign will last up to 11 years before it needs to be replaced.

10. Brand Your Gas Station

Whether you are a locally owned gas station or a nationwide chain you want your gas station to be standout. Adding a vibrant new LED sign will immediately polish your signage, making you look more professional. Combine that with quality graphic designs and engaging imagery and you can make pumping gas at your station a memorable experience. Your gas price LED signs are just one element of your branding so make sure your customer service team is friendly and professional and your gas station is sparkling clean.

Ready to add a new LED sign to your gas station? Reach out to Mega LED Technology today to discuss your custom signage!

It's Time For High Octane Advertising with a Gas Station LED Sign

People don't just stop into gas stations to refuel their cars anymore. Your convenience store is also an important revenue source, and keeping your potential customers abreast of your latest deals and specials can mean the difference between dominating and losing out to your competitors, even to the guy just across the street! LED signs are perfect for the job because:

• Nearly 90% of companies reported that LED signs were essential to increasing their brand's awareness-great news for businesses in crowded markets like gas stations;

• Gas Station LED Signs make up-selling and cross-selling much more efficient, to the tune of a 30% increase in sales volume

• An LED sign easily pays for itself several times over-it's more effective than social media, and even cheaper per view

• And even more importantly, businesses with brand new LED displays report that those signs were the biggest reason for new customer acquisitions.

Gas Station LED signs punch way above their weight class in terms of reach and visibility, and that's why so many gas stations now trust MEGA to bump up their sales.

Let The Air Out Of Your Competitors With A MEGA LED

How will your customers know you have the best deals in town if you don't tell them? And how can you tell them if they can't see your message? That's where Gas Station LED Signs come in-whether that's for the cheapest gas or the best made-to-order subs while you fill up. Pump your business full of new life with a state of the art Gas Station LED sign